For several years, CIRAIG has been working on the concept of social acceptability, but more precisely its measurement. The notion of social acceptability we advocate pays special attention to the stakeholders potentially affected by the proposed change and the implication of public participation. Our approach refers to the management of social risks the nature of which justifies the use of statistical (quantitative) processing and qualitative assessment approaches.
In synergy with the vision of sustainable value creation, the need for systemic approaches – which links the various scales to each other – potentially provides the scope to integrate multiple factors (e.g. economic, social and environmental) which allow to quantify social acceptability by parameterizing criteria, preconditions for social acceptance of projects and behaviours by analyzing the dynamics of structures between actors.
Our knowledge of social issues and the challenges of corporate social responsibility combined with our expertise in life cycle management allows us to transpose the life cycle perspective to the sociological treatment of social acceptability. Doing so, we tackle social acceptability issues by analyzing the contextual environment and anticipating the scope and resonance of potential and existing arguments.
Once the knowledge of the arguments held by the stakeholders is known, they can be linked to the quantification of the dynamics between the actors. Our team is able to integrate variables, factors and dynamics of social acceptability into constrained optimization models in order to assist managers in decision-making.
We are proud to be able to place the multidisciplinary profiles of our team of experts and collaborators in order to offer you the following services: